Privacy Policy

Effective date: October 9, 2026

This Privacy Policy explains how we collect, use, and protect your information when you visit therealtorroy.com (the "Site"), submit a form, book an appointment, or receive calls, emails, or text messages from us.

Who we are

The Site and the Roy Bryant Real Estate Alerts text messaging program are operated by Roy Bryant, REALTOR®, KW Venture | Keller Williams, DRE #02129112 ("we," "us," or "our"). Roy is a California real estate salesperson whose responsible broker is SVG Core Alliance Inc. dba KW Venture (DRE #02409030).

  • Mailing address: 5110 W Cypress Ave, Visalia, CA 93277
  • Phone: (626) 710-6925
  • Text messaging number: (559) 272-6554
  • Email: [email protected]

Information we collect

Information you give us. When you fill out a form (for example, the "What's My Home Worth?" request, a seller or buyer consultation request, or the contact form), book a call, or sign up for updates, we may collect:

  • Your name, email address, and phone number (including mobile number)
  • Property address and details you share about your home (such as beds, baths, condition, and whether it is listed)
  • Your buying or selling timeline, price range, preferred areas, and other preferences you choose to share
  • Your messages to us and your call, text, and email preferences
  • Your consent choices, including the date, time, page, and wording of any consent you give

Information collected automatically. When you use the Site, we and our service providers may collect your IP address, browser and device type, pages viewed, referring website, approximate location (city level), and campaign codes (UTM parameters), using cookies, pixels, and similar technologies.

Property search activity. If you create an account on our home search (search.therealtorroy.com), our IDX provider may collect your saved searches, favorite listings, and the listings you view, and share them with us.

Information from others. We may receive public property records and Multiple Listing Service (MLS) data about properties, which we use to prepare market analyses.

We do not knowingly collect personal information from children under 16. The Site is not directed to children.

How we use your information

  • To respond to your requests, including preparing your home value and net proceeds analysis
  • To contact you by email, phone, or text message (texts only if you opted in) about your request, appointments, and real estate services
  • To schedule and confirm appointments and send reminders
  • To send listing alerts, market updates, and newsletters you signed up for (you can unsubscribe at any time)
  • To operate, secure, and improve the Site and understand which pages and campaigns are useful
  • To keep records of your consent and opt-out choices, and to comply with legal, licensing, brokerage, and MLS requirements

Text messaging (SMS) privacy

If you check the optional text message box on one of our forms, you agree to receive text messages from Roy Bryant, KW Venture | Keller Williams, about the topic you selected, such as your home's value, appointments, and real estate updates. Consent is not a condition of any purchase or of receiving our services.

  • Information collected: your mobile phone number, your opt-in date, time, and source, the consent wording you agreed to, and the content of messages you send and receive.
  • How it is used: only to send you the messages you requested, respond to you, and keep records of your consent and opt-out choices.
  • No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties.
  • Message frequency varies. Msg & data rates may apply.
  • Opt out: reply STOP to any message at any time. You will receive one confirmation message and no further texts unless you opt in again (for example, by replying START).
  • Help: reply HELP for help, or contact us at (626) 710-6925 or [email protected].
  • Carriers are not liable for delayed or undelivered messages.

See our Terms & SMS Terms for full program details.

Phone calls

If you check the optional call box, you agree that we may call you about the topic you selected. Calls may be made by Roy Bryant or by an AI assistant acting for him, and calls may be recorded for quality and record-keeping. You can ask us to stop calling at any time by telling us during a call, replying STOP to a text, or emailing [email protected].

How we share information

We do not sell your personal information. We share information only as described below, and none of this sharing includes text messaging originator opt-in data or consent, which will not be shared with any third parties.

  • Service providers that operate the Site and our tools for us under contract, such as our website and CRM platform, email delivery, appointment scheduling, IDX home search, and analytics providers. They may use the information only to provide services to us.
  • Our brokerage. As a licensed salesperson, Roy Bryant must keep certain transaction and client records with his responsible broker (SVG Core Alliance Inc. dba KW Venture), as required by California real estate law.
  • Parties to your transaction, with your direction. For example, a lender, escrow or title company, inspector, or another agent you ask us to work with.
  • Legal reasons. When required by law, subpoena, or licensing authorities, or to protect the rights and safety of you, us, or others.
  • Business transfers. If our business is reorganized or transferred, subject to this Policy.

Cookies, analytics, and advertising

We use cookies and similar tools to keep the Site working, measure visits, and understand which pages and ads are helpful. You can block or delete cookies in your browser settings; some features may not work without them.

Do Not Track: The Site does not currently respond to browser "Do Not Track" signals, other than GPC as described above.

Email

Every marketing email includes an unsubscribe link and our mailing address. Unsubscribing from emails does not cancel texts; reply STOP to opt out of texts.

Your California privacy rights

If you are a California resident, you have the right to:

  • Know what personal information we collect, use, and disclose about you, and request a copy
  • Delete personal information we hold about you, subject to legal exceptions (for example, records we must keep under real estate licensing law)
  • Correct inaccurate personal information
  • Opt out of the sale or sharing of personal information. We do not sell your personal information, and we do not share it for cross-context behavioral advertising except as described under "Cookies, analytics, and advertising"
  • Limit the use of sensitive personal information. We do not collect sensitive personal information for purposes that require this right
  • Not be discriminated against for exercising any of these rights

To make a request, email [email protected] with the subject "Privacy Request," or call (626) 710-6925. We will verify your request by matching information you give us (such as your name, email, and phone) with our records. You may use an authorized agent; we may ask for proof of their authority. We respond within 45 days.

Categories of information we have collected in the past 12 months: identifiers (name, email, phone, IP address); property and customer records you provide; internet activity (pages viewed, search activity); approximate geolocation; and inferences about your real estate preferences. Sources, purposes, and recipients are described above. We keep personal information only as long as needed for the purposes above or as required by law, including brokerage record-keeping rules.

California "Shine the Light": We do not share personal information with third parties for their own direct marketing purposes.

How we protect your information

We use reasonable administrative, technical, and physical safeguards. No website or transmission is completely secure, so please do not send sensitive financial information (such as bank or Social Security numbers) through our forms.

Links to other sites

The Site may link to other websites, such as the Keller Williams agent site, MLS listing pages, lenders, and local resources. Their privacy practices are their own.

Changes to this Policy

We may update this Policy. The effective date above shows when it was last changed. Material changes will be posted on this page.

Contact us

Roy Bryant, REALTOR®, DRE #02129112 KW Venture | Keller Williams (SVG Core Alliance Inc., DRE #02409030) 5110 W Cypress Ave, Visalia, CA 93277 (626) 710-6925 · [email protected]

Roy Bryant, REALTOR® | California DRE #02129112 | KW Venture | Keller Williams | 5110 W Cypress Ave, Visalia, CA 93277 | Office (559) 733-4100 | Direct (626) 710-6925 | [email protected]

SVG Core Alliance Inc. dba KW Venture, DRE #02409030. Each office independently owned and operated. Equal Housing Opportunity.

Equal Housing Opportunity

Text messages (Roy Bryant Real Estate Alerts) are sent by Roy Bryant, REALTOR®, KW Venture | Keller Williams, DRE #02129112, from (559) 272-6554. Msg frequency varies. Msg & data rates may apply. Reply HELP for help, STOP to opt out.

Listing information is provided by the Tulare County Multiple Listing Service (TCMLS) and is deemed reliable but not guaranteed; it should be independently verified. Listings shown are not necessarily listed by Roy Bryant or KW Venture; each listing identifies its listing broker and agent. If your property is currently listed with another broker, this is not a solicitation of that listing. Commissions are negotiable and not set by law.

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Keller Williams® and KW® are trademarks of Keller Williams Realty, Inc. © 2026 Roy Bryant. All rights reserved.